When you hear the word “SEO”, your first impression might be that it’s probably something expensive and difficult to come by. After all, doesn’t every company need to have its website and SEO services? Well, despite its reputation, white label SEO companies don’t make their services difficult to find.
All you need to do is ask! Companies that provide SEO services to businesses without trying to hide the fact will be linked as a result. That’s the beauty of it – white label SEO is simple and easy to do whether you are a small business or a leading e-commerce company.
What Is A White Label SEO Service?
A white label SEO company is a company that provides SEO services to clients without needing to be linked-to in return. White label SEO companies are not required to link to you in their advertising and will only mention your company if you have requested them to do so. The advantage of this is that you can still rank well without having to pay for extra services or spend time creating a professional website.
How To Create Your Own White Label SEO Company
As they mentioned above, white label SEO companies don’t necessarily require you to become a client. Many will link to your site if you ask them to. To create your own white label SEO company, you will first have to decide what type of company you want to be. There are two types of companies that might interest you – traditional or non-traditional.
A traditional SEO company will want you to supply the work, while a non-traditional SEO company will work on their own. white label seo companies fall under the non-traditional SEO category. Traditional SEO companies are more likely to want you as a referral, while non-traditional SEO companies will want to do the SEO work themselves.
If you choose to work with a traditional SEO company, they will want to know everything about your business – your keywords, your website content, and your marketing plans. If you choose to work with a non-traditional SEO company, they will only need to know about the key SEO tasks such as creating a PPC campaign or optimal keywords for your niche.
How To Achieve SEO Success With A White Label Company
The key to success with a white label SEO company is to ensure you get what you ordered. When you choose to work with a white label SEO company, you are buying their services “as is” and “where-is”. You will not be offered any guarantees or discounted pricing because that is not what you have signed up for.
This is why it is important to understand what you are getting into when choosing a white label SEO company. If you are unsure about what to order, start with a free trial. You can always cancel the trial at any point, and there is no obligation to continue working with a company.
The Black Hat Vs. White Hat SEO World
Black hat SEO is when you attempt to rank higher than your competitors through unethical means. As an example, if your competitor has a much better site than yours, you could try to rank yours with low-quality things or articles. White hat SEO is when you attempt to rank higher than your competitors through legal means. SEO services are unique in that they are largely black hat, but there are still plenty of opportunities for legal optimization as well.